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Ever been on a seemingly succinct press tour that turned into an awkward interview, viral comments, and public spats? If not, just ask Blake Lively. From maintaining a chilly distance from herIt Ends with Usco-star, Justin Baldoni, to cheekily declaring that her husband, Ryan Reynolds, penned a pivotal scene, Lively’s promotional blitz has been anything but a cakewalk.

The film, which delves deep into the turbulent relationship between Lily (played by Lively) and Ryle (Justin Baldoni), has garnered significant attention—not just for its serious storyline but also for the off-screen fireworks. Recently, a flippant comment by Lively during an interview with journalist Jake Hamilton sent the internet abuzz.
Blake Lively’s Comments onIt Ends with UsDidn’t Sit Well with Fans
In case you’ve been living under a rock or simply too busy, here’s a quick recap:It Ends With Uscenters around Lily, played byBlake Lively, who falls head over heels for a suave neurosurgeon, Ryle (Justin Baldoni). However, as their relationship deepens, Lily starts to recognize red flags in Ryle’s behavior
However, the film has largely stolen the spotlight thanks to asimmering feudbetween Lively and Baldoni, who also took the helm as its director.

The Crazy ‘It Ends With Us’ Drama Could Do Way More Damage to Blake Lively’s Career Than Expected, Her Upcoming Films and Businesses Are in Real Danger
Recently, during a virtual press junket (viaJake’s Takes), Lively found herself steering a conversational minefield. Reporter Jake Hamilton threw a curveball question about how viewers might connect with the film’s heavy themes. To quote him:
This movie is gonna affect people, and they’re gonna wanna tell you about their life.

He went on to ask:
If someone understands the themes of this movie, comes across you in public, and they wanna really talk to you, what’s the best way for them to be able to talk to you about this? How would you recommend they go about it?
Lively, ever the queen of quips, replied with a touch of sarcasm that might have missed the mark:

Like, asking for my address, or my phone number, or, like, location share? I could just location-share you… I’m a Virgo, so like, are we talking logistics, are we talking emotionally?
Her co-star, Brandon Sklenar, meanwhile, played the role of the silent sidekick, content to let the verbal fireworks go off without adding any fuel to the fire. Lively’s casual response, naturally, didn’t sit well with fans, who felt the gravity of the question deserved a more measured response. Let’s see some of the views (via YouTube):

People actually defending her is baffling to me, yall need actual help.-@user-fg1of2zp9m
She really just be saying a whole lot w a bunch of nothing.-@scarlette5324
Can she let him speak shes so passive aggressive. -@Iamanillusion1
This is so hard to watch. The lack of authenticity. You cannot miss it.-@QueenSis13
Why did people ever like her. -@Latoyas_got_your_soul
It Ends with Usdebuted on June 05, 2025, courtesy of Sony Pictures Releasing. The film has managed to pull in a respectable $180 million worldwide against a $25 million budget (The Numbers), despite receiving mixed reviews.
The Message for Victims in It Ends with Us, According to Blake Lively
This latest slip-up is just the icing on the cake of Blake Lively’s eventful press tour. At the London premiere, she discussed the film’s handling of domestic violence, emphasizing that the protagonist is more than just her victimization.
Ryan Reynolds’ wife told theBBC:
This movie covers domestic violence but what’s important about this film is that she is not just a survivor and not just a victim. While those are huge things to be, they’re not her identity. She’s not defined by what someone else did to her or an event that happened to her.
The promotional campaign forIt Ends with Us—marked by Lively’s seemingly carefree interviews—has faced a bit of a backlash, with some fans labeling it as“tone deaf” and “shallow” (as noted by theDaily Mail).
“A major ick”: Blake Lively Turning a Deeply Serious Question About Domestic Violence Into a Joke Will Forever Haunt Her Like Her and Ryan Reynolds’ Plantation Wedding
With all the buzz surrounding Columbia Pictures’ film, it seems Lively knows how to keep audiences intrigued both on and off the screen.
It Ends with Usis currently running in theaters.
Siddhika Prajapati
Senior Journalist & Content Head
Articles Published :3310
With over 3,300 articles carved into the digital walls of FandomWire, Siddhika Prajapati excels at creating, curating, and elevating engaging stories. She takes pride in giving these stories a home and, of course, she’s got a Google Knowledge Panel to prove it!Whether it’s reviewing the latest drop on Netflix, Amazon Prime, or Apple TV+, or analyzing the cultural echoes of a streaming hit on Paramount+ or Max, Siddhika is always writing three steps ahead of the discourse.