EA Says Initial Sales Expectations for Anthem Were Likely Too Low
Electronic Arts held their annual investors call to go over financials for Q2 of fiscal year 2019 today and in the process spoke about the upcoming release ofAnthem. EA’s COO & CFO Blake Jorgensen stated in his opening remarks that the company expects net bookings from full-game digital sales to grow by 20%-25%. Jorgensen continued by saying that this increase is largely driven by the information they have received regardingAnthem, which they expect to skew towards digital purchases....